There is a very simple formula you can use to secure free, national coverage by media outlets throughout the United States.

Few PR professionals are aware of it, but those who use it are wildly successful.

It’s called … seriously? You know there is no silver bullet to successfully enhancing your business’ reputation. It takes hard work, planning and no shortage of skill and dedication.

In any event, everyone at Kimball Communications wishes you a very happy April Fool’s Day.

Image courtesy of quickmemes.com