You can’t manage what you can’t measure. Catastrophe exposure is no exception. Insurers’ ability to price cat risk depends on knowing who and what is exposed—people, property, businesses and infrastructure—and to what perils.

That’s the position Chris Winans, consultant for Kimball Hughes Public Relations, took in his recently published Leader’s Edge article on the approach of for- and non-profit cat modelers to global underinsurance. Read more about it here.